My recent trip to India has once again sensitized me to an assumption that writers and speakers too often make: that everyone understands what you mean to say. This is absolutely not the case. Test yourself - what do the following three words mean? Flyover, Subway, and Removalist. If you [More]
Instead, I found a thriving entrepreneurial culture, where everyone - from the richest to the (almost) poorest - is connected in two ways: by cellphone, and in the real world. The majority of the billion (95% to be exact) are busy living, rather than voyeuristically watching others live via Facebook [More]
In a land where lane markings are ignored at best, as each vehicle (autorickshaw, car, motorcycle or truck) approaches from the side or rear, they honk their horns as if to say, "I'm here". The response is a quick honk back, "I heard you", to which the passing vehicle will [More]
If you are reading this and profess to have some expertise in Social Media, then you may be offended by my next comment: it soon won't matter, and your "expertise" is fast becoming irrelevant. Your long term career is in jeopardy, and your short term prospects are also questionable. Note [More]
1) Resolve to become more proactive: Social media is a great resource for connecting with people, but it is the most powerful when it is used to "amplify" real-world relationships proactively. This year, get in the habit of checking a connection's profile before a meeting. Get in the habit of [More]
Are you one of those people who have given up on New Year's resolutions? Even if you have, an annual review of your digital profile - and a few resolutions - can make a significant difference to your effectiveness. Here's my take on a few you should consider: This Week's [More]
...and all the men and women merely players. Shakespeare may have said this in the 1600's, but it is more true than ever today. Politicians, celebrities and others have always known that an audience was watching and judging. Today, a different paparazzi watch and judge us - we call them [More]
Ever wonder about the impact you made with those you've touched? Whether you would be remembered or not? And for what? Every so often, we get a stark reminder of this: someone doesn't remember you - but you think they should. Or someone comes up to you and reminds you [More]
Have you ever considered how many ways there are to express one of your ideas? Here's a short list: A book A whitepaper A case study A brochure A blog post A newspaper op-ed A voice message or phone call A tweet A magazine article A TV series A documentary [More]
In 1997 there was no Google. In 2002 there was no Facebook. There was no Twitter in 2004, Alexa only made it's debut in 2014, and TikTok in 2017. There is no indication that the pace of innovation will slow, so how can you plan for the future when the [More]
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