Have you ever had the opportunity to listen to a speaker from another country, or from a culture that is very different than your own? If you have - and most people have - you may have noticed that they use different words than you. Perhaps you found their words [More]
There is an important hierarchy in the real world when we think of our relationships with others. At one end of the spectrum are those nameless individuals we see on the street, while at the other end are those closest to us - usually our immediate family. And in between, [More]
Have you ever been completely "ticked" by something you read? When this happens, you often feel defensive: How can they say that? It doesn't apply to me! At other times, your reaction is more aggressive: you lash out in anger. You malign the sender. Or worse. If yesterday's email world [More]
Have you ever been in a situation where a joke you told fell flat? A bit embarrassing perhaps, but you tell yourself that you aren't to blame - the fault lies with those in the audience. And in fact, there is a actually a small modicum of truth to this. [More]
Do you feel bombarded with information? Advertising shouts for your attention wherever you turn. Friends, family and colleagues clamor for your attention. And the books, magazines, blogs, Social Media, and websites that you "must" check every day. Are you approaching an overload condition? We're wired to be curious, and we're [More]
Do you have a website, spend money on advertising, or engage in "media relations"? If so, you probably have a fair amount of experience broadcasting a specific message to a specific audience. Unfortunately, most people use this same paradigm when it comes to Social Media. They post updates on Facebook [More]
When you read a book or newspaper article, do you think that the writer got it "perfect" on the very first draft? Or do you think that an editor (or two) may have made a few changes, prior to publication? Yet, too ofen when we ourselves write a memo, report, [More]
Did you ever think that you would appreciate the grammar that you learned back in grade school? While writers (and grade school teachers) might be concerned with nouns, verbs, and other parts of speech, is there any reason you should be? The answer is yes... but perhaps not for the [More]
There is no shortage of discussions about Twitter, which is ironic, as each Tweet is just 140 characters, the length of this first sentence. (Note that Twitter's limit has been increased from this number, and can now be as long as 280 characters... the length of this paragraph.) Yet most [More]
What can we learn from the world of advertising? That ads that are intrusive or annoying might stand out for most. But seriously: billions are spent each year, in every country of the world, online and offline - surely something has been learned that can have direct applicability to us? [More]
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