How often are you disappointed by poor service? For most people, the answer is too often. The reasons for poor customer service range from poor hiring, ineffective (or invisible) training, poor attitude, and inadequate resourcing. Most customers don't really care why - they'll vote with their feet and leave. They [More]
Are you an information thief? Have you ever plagiarized, pilfered, or "borrowed" someone else's knowledge or reputation? And has someone ever done this to you? Thanks to Google, we have the entire internet in front of us; it is too easy to use others' information without their knowledge or permission [More]
How long is your attention span? How long is the attention span of your clients, colleagues, or kids? The conventional wisdom is that it is very short - 30 seconds - the length of a typical TV commercial. Supposedly, the attention span of a Gen-Xer is even shorter. Thankfully, both [More]
Thank you for reading. In the competition for your time, the Randall Craig Tipsheet vs. Olympic Anything is not exactly a fair fight. So thank you for giving the Tipsheet a "Gold" - at least for the 60 seconds or so to read it. Here is today's question: how can [More]
Look around: who are the Digital go-to people in your office? Look around again, and identify the people with the strongest business acumen. In almost all organizations, the first group is younger, with-it hipsters, while the second group is typically much older. Getting these groups on the same page can [More]
Picture this scene from a few decades ago: you're working in your office, and your assistant bursts in, with an important announcement: You've received... a FAX! The correspondence was critically important - and you were too. Then a few years later, the FAX was replaced by AOL's chirpy voice, announcing [More]
Maybe you also have seen this TV commercial. After a service encounter, an attractive executive faces the camera, smiles and says, "It's all about me." If someone said this type of comment to you, what would you think? If everyone had this type of attitude, we wouldn't have volunteers, mentors, [More]
Think back to when you last bought a book - did you check the reviews on Amazon? When you last booked a hotel - did you check the hotel rankings? There is an incredible conversation happening on the social web, and for the first time in history, there is transparency: [More]
You've created your own YouTube masterpiece, and after three weeks, it has 137 views. While the number is gratifying, if you're like many first-time content producers, you are probably wondering how to improve the viewership... beyond 10,000. Or a million. Or ten million. While there is no way to predict [More]
To create a code, just Google the words QR Code and you'll find a number of no-cost web-based QR Code creators. To read the code, go to your smart phone's app store and do a similar search, then install what you find. (My favorite is ScanLife.) The QR code above, [More]
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